Boss man gets free heart scan

Among today’s e-mail press releases promoting health-related services and products was this:

"CEO heart attacks: courtesy heart scan, early warning Executive Detection reveals heart disease in 30 seconds"

"Boca Raton FL -- October 1, 2003 -- BodyView announces a courtesy 30-second early warning Executive Detection heart scan. Presented to select corporate CEOs, BodyView’s Executive Detection is part of a cardiac healthcare program that reveals early indications of heart disease, the major cause of death in the U.S.

"A confidential report is issued upon completion that includes the CEOs vital body composition and identifies other abnormal structures subsequent to full maturation."

The press release goes on to say that the CEOs offered the free scans by the Florida company "are expected to introduce BodyView programs to the Human Resources decision makers within their organizations."

I'd love to hear your thoughts on this. Click on my name below this posting to send me an e-mail.